Go Green!

  The world has changed over the years. You probably didn't used to care if you recycled or showed your environmentally-conscious side, but now it is hip to “Go Green!” At first we all began with our blue bags for recycling, but being environmental has gone to a whole new level with organic cotton clothes. Now you may be thinking to yourself “Organic cotton? Nasty!” But here is where you are wrong… This new trend has been taking the fashion world for a ride. On its way, it’s helping lend a hand to get people to be better to a little place we all call home, Earth.

  So let’s begin by me letting you know that I am not asking you to start shopping for clothes at Whole Foods. Most major labels out in the fashion market today have an eco-friendly segment that uses organic cotton only. Let’s focus on our good old friend, the tee shirt. Lucky Jeans has created a new line of tee shirts that are made from organic cotton. Not only are these tee shirts eco-friendly, but they are stylish and soft-feeling. These tee shirts are great fitting and all send out messages in their designs. For example, the "Recycle Globe" tee takes a recycling symbol with an earth inside of it and changes the colors up to make a cool and all-round wearable tee. This sends a great message out to everyone. Another great example that Lucky Jeans has is the “Keep it Green” tee shirt. This is a brown tee shirt with a gorilla on it who's surrounded by green leafs that seem to resemble a certain green plant that makes people laugh and smile a lot when they smoke it (hmmmm…). So even though they are sending a great message they still understand the younger mind here, which gets a laugh from most! The next tee is the “Rock with Nature” tee. It is an off-white color tee shirt with a brown ring around the neck to add some contrast unlike other tee shirts. It has many positive words scattered throughout the tree image on the tee shirt to send an old school rock and roll message. The last tee shirt that Lucky Jeans designed in their organic collection is the “Save the Earth” tee shirt. It is a charcoal grey tee shirt that has a picture of the Earth growing out of the ground like a tree, and birds flying around the tree. The colors that are used are very unlike tree colors in order to make it very unnoticeable and attractive. In the design, the words “Save the Earth” are written, but you have to look very closely to see what it says, because it’s highly stylized. All of these tee shirts would be a great addition to your closet and would help raise awareness about environmental issues.

  Now that we know you can look cool and still protect the Earth, the question is: Can you still look sexy doing it? With the new organic Calvin Klein naturals underwear, you will be sexy with a capital S! This underwear comes in all three of the usual cuts: classic, body defining, and athletic. So no matter where you are going and what you are doing, underneath it all you are strutting your stuff and feeling sexy! Most importantly, you are doing it with style and environmental awareness. From underwear to tee shirts, you can be organic and fashionably suave!

  Lucky Jeans and Calvin Klein are just two of the many brands that are offering this eco-friendly option. We all know it definitely starts with what we put in our bodies, such as our food, and in our products, but let’s not discount our clothes. It’s great to be stylish, but to be stylish and send a positive message is even better!

About the author:

  Rochel Friedlander has spent her last five years working in men's fashion in New York City. Now living in Los Angeles, she continues to move forward in the fashion industry. During her sales experience, she has guided such retailers as Macys, Urban Outfitters, Atrium, E street denim, and National Jean Company to hit the right trends in the marketplace. Her knowledge of men's fashion comes from her experience and extensive travel of the world. She has spent years living in London, England and toured through France, Australia, Greece, Italy, and many more countries. This has helped her understanding of European trends and how they are transposed into the North American market.